Have you written a highly researched blog and yet wondered if it is going to make an impact? If you think that writing a good blog post just means using the right words, think again. There’s a lot that goes into the making of a successful blog; let us find out. Know...
Is topical authority a new concept? According to Niche Pursuits, topical authority is the concept that a website or a blog is an expert on an entire topic, not just one keyword. Today, search engines are focusing more on authoritative ‘topically optimized’ content...
Once upon a time, I moonlighted as a freelance writer for magazines like Outlook, or Femina. However, with the advent of digital media, the entire landscape of content changed. The demand for freelance writers exploded and writing became more democratic. If Bollywood...
